Founder · Researcher · Economist in training
Founder of Orway, a heritage-luxury handicrafts label — incubated at NSRCEL, IIM Bangalore and the HerStart programme. Reading Economics and Computer Science at Krea University, with field research on artisan livelihoods.
Worked with & backed by
Incubated venture
Selected into NSRCEL — the entrepreneurship hub of the Indian Institute of Management Bangalore — Orway went through structured mentorship, bootcamp intensives and investor-facing pitch reviews, sharpening a craft business into an investable heritage-luxury brand.
India's foremost institutional incubator, housed at IIM Bangalore. Orway was incubated here — mentorship, bootcamps and a founder cohort built around scaling impact-led ventures.
A women-founder incubation programme run in partnership with the Government of Gujarat, supporting Orway with training, network access and early-stage enterprise support.
Premium handicrafts, built with artisans
A heritage-luxury label that takes Indian craft out of the souvenir bin and puts it where it belongs — considered objects, honest provenance, artisan partnerships that pay properly.
Pre-seed funded by the Centre for Entrepreneurship, Krea University.
Working directly with craftspeople in Srikalahasti and Nimmalakunta.
Corporate gifting built on handmade pieces and reliable fulfilment.
A curated product range designed for the considered-gift buyer.
Identity, luxury packaging and website designed in-house.
Plate I — NSRCEL bootcamp
Plate II — Pitching Orway
Plate III — Orders delivered
Sep – Nov 2025
Supporting the STREE project on SHG marketing and enterprise development.
May – Aug 2025
Incubation and acceleration platform for crafts, climate and social impact startups.
May – Jul 2024
Student performance and mental health platform for competitive-exam aspirants.
May – Jul 2023
Riverine Ecosystems and Livelihoods programme.
Nov 2022 – Jan 2023
Human–wildlife conflict mitigation research.
An on-field socio-economic study with LEAD at Krea University, mentored by Executive Director Sharon Buteau, on how employment structures and generational shifts shape livelihoods and craft sustainability in the Kalamkari textile cluster.
60+
artisans interviewed
Mixed
methods: surveys + interviews
Jan–Apr
2025 fieldwork
Recognition
Issued by SIAS, Krea University · 2023–24
Qualifications
BSc Economics & Computer Science, SIAS
Krea University, Sri City
2022 – 26
Class XII, CBSE
Saint Peter's Senior Secondary School, Kadayiruppu
2021 – 22
Class X, ICSE
Vimalagiri International School, Muvattupuzha
2019 – 20
Core modules
2023 – 2024
Department Director, Economy
Led content strategy and editorial planning for the Economy section of Krea's independent student newspaper.
Mar 2024 – Apr 2025
Student Board
Planned and executed CFE workshops and conferences end to end — concept, logistics and vendor management.
2023 – 2024
Executive Committee
Ideated and coordinated society events; headed the social media team.
2022 – 2023
Administration Representative
Managed finances and logistics for the SIAS theatre club across three productions.